How This Law Firm Has Outpaced the Competition for 8 Years and Keeps Winning
Case StudiesThe Challenge
In a market flooded with aggressive competitors, this law firm knew that slipping even slightly in visibility could mean losing ground fast, and losing clients even faster. To maintain its dominant market position, the firm must continually invest in a high-performance marketing strategy.
We’ve partnered with them for eight years, delivering consistent month-over-month growth and a strong, positive ROI on their marketing investment.
Marketing Issues
- High Competition: Competing against numerous law firms in their city, plus encroaching firms from surrounding areas.
- Need for High Visibility: Dominating search rankings and ad placements is crucial for maintaining consistent client acquisition.
- Cost-Efficiency: In a market where every click can cost $250+, getting it wrong isn’t just inefficient — it’s expensive.
The Strategy
By combining a fast, conversion-optimized website with aggressive SEO and tightly managed ads, we built a system that not only captures attention — it converts it into qualified leads.
- High-Performance Website: We built and continue to optimize their website for speed, user experience, and lead conversion.
- SEO Strategy: We maintain aggressive search engine optimization (SEO) efforts to keep them at the top of organic search results.
- Google Ads Management: Local Service Ads (LSAs), Text ads, and Display ads
- Social Media Management: We support their brand visibility and engagement on social platforms.
Marketing Actions (Last 30 Days)
Growth isn’t a one-time event — it’s month after month of steady gains. In one month alone, we saw:
- 14% increase in website visits
- 26% increase in phone calls from their website
- 8.7% increase in actions from their Google Business Profile.
- 45% first-position search visibility, capturing nearly half of all top-ranking spots
- 388% increase in Google Ads actions, driving highly engaged traffic
The Results (Last 6 Months)
Over the past six months, we delivered 348 qualified leads at an average cost of $178 per lead — placing them at the most efficient end of the legal industry’s cost range. That level of performance? It translates to a high-confidence ROI, month after month, year after year.”
What The Client Had To Say:
“We have worked with InSync Media since 2017, and have been pleased with its work product and the professionalism of its employees.”
