Organic reach continues to decline in every aspect of the web, but especially with social media. As of 2024, the average Facebook business page reaches only 2.6% of its followers organically, while Instagram posts reach around 4.0% of followers [1]. Fortunately,...
Social media helps businesses connect with their audience and find new clients. But with many platforms and endless content options, you might wonder, "What should I post on my business social media?" You're not alone; many business owners and marketers struggle with...
Have you ever considered the best times to post on social media? Can the “right” timing amplify your brand’s message? At InSync Media, we understand that deciphering the optimal posting times can feel like trying to catch lightning in a bottle. That's why we've...
Most business owners know just how beneficial a strong social media following can be. However, as Twitter continues to devolve and place restrictions on how much content everyday users can access, many companies are looking for a Twitter alternative that will achieve...
Navigating the world of social media can be daunting, especially for small business owners and entrepreneurs. With so many platforms to choose from, making the right decisions is essential to ensure your business thrives online. We want to focus on quality over...
There is a huge difference between posting photos of the hotel breakfast you enjoyed while on holiday and uploading engaging content as a social media specialist or manager. Social media are constantly changing. You need to keep up if you want your posts to drive your...
Each social media company has its own unique pros and cons, but as a whole, social media can be a positive yet challenging concept to master. The Pros of Using Social Media for your Business People: There are tons of people on each platform. Each one can be...
